AMA Board of Directors
The Artist Management Association is governed by a Board of Directors who serve a one-year term. They serve as the stewards of the organization’s mission and resources, responsible for establishing policies and maintaining fiduciary oversight. The Board oversees the Director whose role is to implement the mission and manage the day-to-day operations.
Laura Hinds, President
Owner, Beauty & Photo
Laura Hinds grew up in Los Angeles, California, fully immersed and engaged in the worlds of physical fitness, photography, film, and art. Her dad owned one of the first full-service gyms in LA, whose clientele included professional and Olympic athletes and entertainment celebrities. Her stepfather was a commercial TV director with a passion for photography. Her mom was always fashion-forward and favored family outings to art museums and galleries.
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Laura has had the great fortune of working with incredible artists who inspire her daily and is particularly proud of the longevity and breadth of relationships she has established globally. It is the constant creative collaboration with her artists, clients, and the many other talented people who support each creative project, as well as the need to always be curious, strategic, empathetic, and enterprising in her approach to challenges, creating new opportunities/partnerships in this constantly evolving business of commercial image making, that keeps each day AMAZING!
Kirsty Meares, Vice President + Treasurer
Director of Production & New Business, Laird and Good Company / Laird and Good Production
Originally from Australia, Kirsty Meares has built an international career at the intersection of artist management, creative production, and business. She spent more than a decade based in APAC, where she founded and ran an artist management and production company representing leading creative talent and partnering with agencies, brands, and production companies around the world.
Relocating to New York was a natural extension of that global career and its growing U.S. momentum. Today, Kirsty works across the two divisions, Laird and Good Company, its artist management business, and Laird and Good Production, its production offering, with a focus on artists, new business, creative partnerships, and growth across stills, film, and integrated work.
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Artist-driven and commercially minded, Kirsty brings a business perspective to representation informed by a deep understanding of how creative work is commissioned and produced. She is particularly interested in the issues shaping artists’ businesses today, including usage, evolving production models and workflows, AI, and best practices, and in finding ways to protect creative value while creating new opportunities for growth.
Kirsty looks forward to being a collaborative partner on the AMA Board, learning from and contributing to her colleagues, and advocating for artists’ creative and commercial growth and protection as the industry continues to evolve.
Mary Dail, President Emeritus
Owner + Creative Director, Big Leo Productions
Mary Dail is the owner and Creative Director of Big Leo Productions, an agency representing a talented and diverse constellation of directors, photographers, and stylists with expertise in food and beverage, hospitality, interiors, lifestyle, and beauty.
Mary founded Big Leo in 2003 in New York City after an inspiring era as Photography Editor with Martha Stewart Living Omnimedia where she met some of the industry’s most accomplished creatives from photographers and stylists, to creative directors, editors, and producers. Her commitment to advocating on behalf of artists and their businesses in the commercial photography industry was the motivation behind starting her own agency.
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She oversees marketing and career development for professional commercial artists by collaborating on promotional strategies, creating stand-out portfolio materials and strengthening artist-client relationships. Big Leo provides a holistic approach to artist management and offers full service production support to its roster of artists.
Mary is also the Co-Founder of Focus On Women, an organization built to elevate and empower female-identifying creative professionals in the commercial photography industry. By creating a comprehensive directory of female creatives and empowering them with valuable resources and access, we aim to help expand their communities by offering educational, networking, and mentorship opportunities.
It is no surprise that Laura has spent her 30 + year professional career, currently as the owner of the artist agency Beauty & Photo, specializing in the spaces of sports, fashion, entertainment, and culture. She works with some of the most highly sought-after photographers and directors across various categories and creative disciplines, championing and connecting them with top-tier brands, advertising/media agencies, and designers equally passionate about creating stunning work.
Stephanie Pesakoff, Director of Programming
Owner, Illustration Division
Stephanie Pesakoff is the founder of Illustration Division. Nearly three decades deep into her love affair with art, culture and making the world a more beautiful place, Stephanie remains as passionate about her work today as she was when she first started. Her deep commitment to supporting and nurturing creative talent is evident in her ongoing advocacy for both her roster of illustrators and the broader illustration community.
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Stephanie’s unwavering belief in the power of storytelling and visual problem solving has helped shape the careers of countless artists, while also raising awareness about the value and impact of illustration across various creative industries. Her dedication is matched by her genuine enthusiasm for connecting talented artists with great opportunities, fostering growth, and ensuring that her agency's illustrators have the platform and support they need to thrive.
Heather Elder, Director of Technology
Owner, Heather Elder Represents
Heather Elder started her career as an account executive at an ad agency and while working on the Polaroid account, realized her love for commercial photography. She left to become an agent and producer for a photographer where she combined her account executive skills with her marketing and sales skills to developed her own style that quickly became Heather Elder Represents.
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25 years later, from her offices in San Francisco and New York, she is representing photographers and directors, producing and recording a podcast and weekly webinar, writing a blog for the industry as well as hosting a website for freelance art producers and a photography directory called Create in Place. As someone who believes that there is nothing more important in our industry than sharing knowledge, she is continuously looking for ways to help foster community, and be of service to help move the industry and the individuals within it, ahead.
Dean Snyder, Partnership Director
Owner, Print & Contact
Dean Snyder is a father, founder, and champion of developing artists.
Print & Contact was born in 2014, inspired by Dean’s extensive experience as an executive producer for stills, motion, and event production. Immersed in the world of fashion, Dean broke into their industry and launching his career in the 90s, producing runway shows for Diesel, Miguel Adrover, Rag & Bone, Victoria Beckham, Alexander Wang and countless others.
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As a production executive, Dean seamlessly applied his knowledge of the idiosyncrasies within the world of fashion to produce events for clients including but not limited to APC, Dior, Dior Homme, and Longchamp.
While his career progressed, Dean incorporated global photo and video shoot productions into his repertoire. Worldwide travel lent itself to building the foundation and inspiration to start an agency, with the focus to develop, manage and nurture photographers, directors, and stylists. With an acute eye for raw talent, Print & Contact launched the careers of numerous artists such as Bibi Cornejo Borthwick, Tiffany Nicholson and Suzanne Saroff. With a diverse, but tactically curated roster, currently featuring 15 artists; Dean is deeply entrenched in both fostering as well as discovering talent that is relevant to the current cultural and client specific zeitgeist.
Work-life balance is paramount to the ethos of Print & Contact. Dean is the proud father to three children, Kelsey, Rio, and Enzo. To combat the intensity of production, Dean is an active competitor and black belt in Brazilian Jiu Jitsu.
Emily Heller, Membership Director
Founder, Jellybean Partners
Emily Heller is the founder of Jellybean Partners, a full service production company and artist management based in NYC with artists across the US. Jellybean represents photographers, directors, a CGI studio and an audio company offering end to end production solutions under one roof.
Emily founded Jellybean in 2018, building on a career that spans the full spectrum of production. She began as a prop stylist for music videos and commercials before shifting her focus to still photography, working as a photo editor in publishing as well as earning an MFA in Photography. She went on to serve as an art producer at leading advertising agencies, including Crispin Porter and Droga5.
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With a deep understanding of both creative and production processes, Emily excels at guiding artists, shaping campaigns, and bringing complex projects to life. Creative collaboration is at the heart of everything she does. Organized, and cool under pressure, she’s known for getting things done without the drama.
Jennifer Hutz, Director of Business Affairs
Owner, Jennifer Hutz Inc.
Jennifer Hutz began her unexpected career in photography as an intern for celebrity portrait photographer Mark Seliger, quickly working her way up to producer. After a brief stop at Getty Images, she became an agent and founded Jennifer Hutz Inc. in 2010. While the agency mainly reps award winning commercial photographers, Jennifer's immersion in the creative world has also led her to work with composers, editors, groomers, directors and CGI artists.
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Having watched the industry change, and driven by a continued desire to protect artists, Jennifer graduated from New York Law School in May 2026. She hopes to use her decades of experience and her new law degree to better protect artists.
Russell Halley, Director of Engagement
Owner, Halley Resources
Russell launched Halley Resources in 1990, offering administrative and management services to a broad range of creative professionals. Since 1995, guided by a love of photography and inspired by artists in the industry, the focus shifted to representation of stylists. After an early career in the performing arts, Russell saw the opportunity to become the kind of agent he always wished he had. He has cultivated long-lasting relationships with dozens of stylists and hundreds of clients over the years by prioritizing communication, respect and appreciation.
Tara Trullinger, Director of Producer Affairs
Founder, Get It Productions
A natural-born problem solver with an eye for detail and a passion for bringing creative visions to life, Tara has spent over a decade carving out a reputation as a highly respected producer in the commercial production world.
Mollie Jannasch, Director of Events
Founder & Agency Director, Agency MJ
Mollie Jannasch is the Founder and Agency Director of Agency MJ, a WBENC-certified creative production and artist representation company working across photography, film, television, e-commerce, and commercial content.
Since founding Agency MJ in 2009, Mollie has built a career around connecting exceptional creative talent with brands, agencies, and production partners. Her work spans artist development and representation, creative production, business development, and building collaborative teams for projects ranging from editorial and advertising campaigns to high-volume content and emerging film and television opportunities.
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Through Agency MJ and its growing Hopscotch network, Mollie is passionate about creating sustainable opportunities for photographers, directors, stylists, creatives, and production professionals while helping clients assemble the right talent and resources for each project. She is especially interested in the evolving role of artist management and how representation can continue to create meaningful value for both artists and clients as the creative industry changes.
Vanessa Stevens, Director at Large
Owner, VS+Company
Vanessa Stevens is the founder and principal agent of VS+Company, a creative agency dedicated to representation of artists, and post-production and printing for commissioned and fine art photography.
Vanessa established the company in 2011 to provide calibrated attention to the careers and work of a select roster of leading artists, including representation of the renowned still life photographer Raymond Meier with whom she has worked since 1997, and management of the creative director Malin Ericson. In addition, VS+Company represents Lauren Coleman and works with other emerging photographers and creatives. Vanessa also provides strategic and artistic oversight to commercial and fine art projects, and manages all aspects of client relationships.
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In addition to representation and management, VS+Company includes a printing and post-production division offering retouching for commercial projects, and museum-quality printing for exhibition and editions. Since 2012, Vanessa has overseen the printing and production of the large format William Eggleston pigment prints, a process that was established by VS+Company in collaboration with the Eggleston Artistic Trust.
Pat Bates Director at Large
Owner, Pat Bates & Associates
Pat’s love affair with photography and the art world began when she studied photography in college with the renowned American photographer Jan Groover. After graduating, Pat worked as a color printer for the esteemed photographer Joel Meyerowitz, once again learning from the best of the best.
With a profound knowledge of art, design and décor, Pat knows what to retain from the past and how to combine it with her innate ability to be ahead of the curve. When she opened her artist rep and management agency Pat Bates & Associates in 1994, she was already focused on what was to come – nesting, food, consumer’s expanding interest in home décor and travel, the expansion of the boutique hospitality world, and the formation of new kinds of families who would then redefine their- and our - notion of how we live.
Ruth Levy, Director at Large
Executive Producer for Mark Seliger
Ruth Levy is the Executive Producer for Mark Seliger, a renowned photographer noted for his portraiture. She has been with Mark since 1999, where he was Chief Photographer for Rolling Stone. Seliger then joined Conde Nast Publications with contracts for Vanity Fair and GQ. Ruth EP’s all of Mark’s shoots, including advertising projects for a number of brands and clients.
Lauren Carroll Switzer, Director at Large
Director, Streeters
Lauren Switzer is the Director of Streeters New York, where she leads the agency’s U.S. business and represents some of the top artists working in fashion and beauty.
After graduating with a degree in journalism and magazine publishing, Lauren began her career on the editorial side of fashion before joining Streeters in 2010. Over the past 16 years, she has worked across photography, styling and beauty, building the careers of both emerging and established artists and helping shape Streeters’ presence in the U.S.
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Her approach to representation is grounded in long-term partnership, creative development and an understanding that the strongest careers are built by balancing an artist’s creative ambitions with thoughtful commercial strategy.
Gregg Lhotsky, Advisor
Previously Global Managing Director, B&A & CLM
For most of his career, Gregg Lhotsky has nurtured the careers of creative people, identifying and cultivating new talent to meet current market trends. As the Global Managing Director of B&A and CLM, he was able to utilize his vast experience and expertise in the photography, animation, CGI, illustration and the marketing and advertising industries. Operating out of the New York City offices, he ran a team of agents and support staff in New York, London, Berlin and our affiliates in China and Australia; developing and executing business strategies and overseeing the company's business operations, financial performance, and ventures.
Founding AMA Board (2020 - 2022)
Kelly Montez (Apostrophe), President
Howard Bernstein (Atrbute), Vice President
Jen Jenkins (Giant Artists), Vice President
Heather Elder (Heather Elder Represents), Treasurer
Vanessa Stevens (VS+Co), Communication Director
Stacy Fischer (Exposure NY), Director at Large
Carol LeFlufy (Eye Forward), Director at Large