AMA Presents: Usage + New Media
Wednesday | June 28 | 2PM ET / 11AM PT
Explore the intricacies of the new media landscape with us. We invite you to join our upcoming webinar featuring Iván Sikic, Executive Producer of Tiempo Studio, and Shana Hale, Global Executive Creative Director at the Trade Desk. Together, we aim to demystify and delve into key topics such as:
An overview of new & emerging Online/Digital Advertising Channels
Understanding Programmatic Advertising: A new way of Digital Media Buying available to clients and agencies
Understanding the Open Internet & the power of its reach
Micro-targeting: A deep-dive into precision audience engagement
Breaking Down Jargon: Explanations for terms such as Connected TV, Digital Out of Home, and Pay Per Click
Navigating Usage Rights: Guidelines on what to consider and lookout for while negotiating and managing content usage across digital media platforms
Please enjoy this insightful talk as we discuss the dynamic and evolving media landscape together.
This recording is free to all AMA members and partners. Non-members and partners can purchase this webinar for $15.
Please contact us for more information: info@artistmanagementassociation.org